Blizzard has announced that World of Warcraft: Shadowlands, an expansion for the 16-year-old MMO title, is currently the fastest-selling PC game of all time.
Gamers bought about 3.7 million copies globally during the first day of its availability alone, surpassing the 3.5 million purchased Diablo III copies (also Blizzard's game).
The developer pointed out that World of Warcraft experienced a renaissance before the announcement of the expansion. The online RPG title recorded the highest number of subscribed players in the months before and immediately after its release compared to any other period in the previous decade. The company points out that the total time that players spend in the game has doubled compared to the same period in 2019.
Of course, it should be noted that Blizzard focuses on paid games. Total War Saga: The Troy giveaway recorded 7.5 million players downloading a copy of the game over a 24-hour period. Also, Blizzard's second expansion for WoW - Cataclysm is close, with 3.3 million copies sold during 2010.
In any case, recognition must be given to Blizzard and the fans of the World of Warcraft franchise, who again managed to revive the title and make it relevant. World of Warcraft has been one of the most popular games in any genre and any category for some time, but it has slowed down a bit in recent years. It remains to be seen now whether the success with the Shadowlands expansion will be sustained or whether it will be short-lived.